Boosting Creativity

A group of financial executives recently asked me to help them develop more creativity.  They feel their profession requires so much attention to detail that being creative is an under-used area for them and they know little about it.

It's great to have a group identify an area they want to know more about and recognize they might have limitations.  It's often said you can't learn anything you think you already know.

The good news is most of this group already have a great deal of creative skill.  They just don't know what it feels like and how to find it.  That's a key purpose of understanding the five basic leadership skills.  When you know how they work, you know where to find your creativity.

Creativity arises together with use of the other four skills as a package.  Each of us tends to be more creative in areas where we do the most work.  Since accounting frowns on "creative bookkeeping," it's a concept accountants don't think they know much about, but as a group they're about as creative as anyone else.

The first key to creativity is to develop a goal for something new you'd like to achieve.  That takes practice.  Goals aren't as easy to come by as people make out.  In fact developing a goal happens while using the other skills, through repetition. 

Great goal setting is a habit like any other.  Take your best shot at setting a new goal for yourself, then working toward it will clarify the process. As you start toward this tentative goal, you need to believe you can achieve it or, more accurately, get beyond it.  Don't let it be too small.  This also takes practice.  Just do your best. 

Start to research how others achieve this sort of goal.  As you do, you'll struggle with doubts and flashes of inspiration and positive thinking.  Keep balancing pros and cons as you test out each new idea for achieving your goal.  Keep trying. 

Keep looking for new ideas as you encounter hurdles.  Don't give up the goal… but you can modify it, expand it and refine it.  Persist.  Think of this process as developing habits that will help you piece by piece to move forward. Here's where creativity really begins. As you persist you'll find yourself coming up with more and more creative, new ideas that didn't occur to you at first.  Eventually they will begin to be substantially different and new, beyond things you've been reading or have heard about.  That's creativity pure and simple.  Remember the famous quote from the most prolific inventor of all time, Thomas Edison, "Genius is one per cent inspiration, ninety-nine per cent perspiration."  This is the way to perspire effectively.

In short, creativity is a habit that takes time to build.  No matter how creative we think someone is they got there trying one idea at a time with a stretch objective in mind.